Sensory Evaluation
Sensory evaluation in food industry can be simply described as a multidisciplinary science that requires human panelists and senses of smell, sight, touch, taste to measure the sensory characteristics and to determine the level of acceptance of food products.
In food industry, the component of sensory evaluation plays a prominent role as no technology or instrument can replace the human response.
Sensory evaluation finds its applications in various areas like
- product development
- quality control
- Storage studies
- Process development
- New product investigation
- Flavour profiling
- Taint identification
- Sensory properties sustainability of the product
Eurofins is the world leading food testing laboratory group that offers sensory and marketing studies for food and non-food industries. Sensory evaluation also termed as organoleptic evaluation is of great importance when it comes to consumers decision to buy a food product.
Our experts at Eurofins can assist you in incorporating a sensory evaluation strategy into your process.
Why sensory evaluation is so important?
Food is the primary requirement for all of us and while choosing what food to eat, we mostly depend on information collected from our senses, let's say, appearance, taste, smell, taste – in an objective and systematic manner. Therefore, careful and accurate analysis of these sensory components in foods can provide an insight to manufacturers during product development, marketing.
Sensory analysis of food products provides information that can be applied to
- Make sure that targeted consumers expectations are met
- Provides vital information about your product and also can assess the revenue and market success of that product
- Can gather consumer insights regarding current market and developments
- Troubleshoot problems
- Gain competitive edge
- Know consumers preferences
In order to perform sensory evaluation accurately, sensory panel should work like a scientific instrument to produce valid and reliable results. Tests should be conducted under carefully controlled conditions. Using appropriate experimental designs, test methods and statistical analyses is the only way to produce consistent and reproducible data.
Our Capabilities
- Trained or untrained panels
- Product profiling
- Assessing product sensory (taste, smell, appearance, etc.) consistency
- Assess consumer preferences
- Individual tasting booths
- Controlled lighting and ventilation
- Computerized data collection
- Water filtration system
Eurofins range of services include
- Sensory quality control: sensory conformity for Odor, taste, visual aspect
- off-Odors measurement and contamination control
- Shelf-life assessment
- Product authentication and detection of adulteration
- Competitive benchmarking on organoleptic features
- Sensory profiling - Odor, taste, touch, appearance and overall acceptance
Food products we test include -
- Milk & milk products
- Juices & beverages
- Bakery Products
- Health Supplements
- Processed Food
- Spices
- Edible oil
- Grains
- Animal feed
- Seafood
- Tea & coffee
- New products
The experts at Eurofins can support you with:
- Organoleptic analyses and characterization of food products
- Marketability monitoring at different stages of the cycle throughout the product shelf life
- Training, including workshops for organoleptic analysis and customer-specific sensory training
Our specific analyses
- We offer consumer-oriented testing services by using -
- Preference tests
- Acceptance tests
- Hedonic tests
- We offer product-oriented testing services including -
- Difference tests (discriminative tests) - triangle tests, duo-trio tests, paired comparison test
- Descriptive tests like - flavour profiling, texture profiling, quantitative descriptive analysis
- Ranking for intensity tests
- Scoring for intensity tests
- We are expertise in collecting and analysing sensory data by means of
- Measurement scales like – nominal scales, ordinal scales, ratio scales, interval scales
- Statistical analyses
- Statistical testing for scalar data
- Experimental design
Eurofins significance
We always work to support our customers through the process of product development, to create sensory protocols relevant to product marketing.
Our expert team will serve you by understanding consumer behaviour, interests, choices and purchase capabilities along with priorities. We will provide our insights related to sensory quality and packaging.
Our research expert team will assist you in
- Designing innovative studies based on consumers requirements and objectives
- Providing product-specific advice
- Conducting studies in various countries at short notice
- Recruiting the relevant test group in a fast and efficient manner
Eurofins service quality in food testing
- We provide Fast turn-around time (TAT) services to our clients
- We offer testing services regionally, nationally, and internationally
- We also introduced online services such as ordering and analytical results on-line (EOL)
- Active participation in industry associations and regulatory bodies, and gathering early advice on potential food scares and legal obligations
- Expert advice related to testing schemes, on-site-check for hygiene and allergens, labelling advice and traceability
- Reliable results
- International presence
